Why buy an infrared heater? An infrared heater uses heat very similar to our sun. The silent technology will not disturb the home environment and it is efficient and cost effective way of heating your home. Infrared technology does not use as much energy as the leading space heater and you will get more heating from an infrared heater than you would from traditional heating options. Infrared heat also does not create a stuffy feeling as most heaters do because the air is not being pushed around the room. The heat is distributed evenly. Infrared rays are not visible light. They are just under the color red in the visible light spectrum. The heat that we feel on the earth is the infrared rays from the sun. The most beneficial of those infrared rays are the FAR rays because they promote blood circulation and healing.